The Importance of SEO for Immigration Professionals
Search Engine Optimization (SEO) is important because most leads for immigration professionals are generated via search engine queries. Your target market searches for things such as ‘immigration lawyer’, ‘how to find a good immigration lawyer’, ‘immigration hearing’, ‘hiring immigrants’, and more.
For this reason alone, knowing how to enhance your SEO can produce an increase in prospects and leads for your business. Nonetheless, this is easier said than done. At Startup Visa Services, we know that not all immigration professionals will have the time, or the know-how to enhance their SEO, which is why we are here to help.
You are probably visiting our website because of our SEO efforts to attract you as an immigration professional. Our experience of teaching SEO with Canadian Government funded training classes, and our experience in teaching marketing in top Canadian universities and business incubators has led us to write a popular marketing book, and being rated as top trainers in the country.
How Startup Visa Services Can Help You With SEO
Our team at Startup Visa Services is highly experienced at improving and enhancing SEO. One of the key ways we do this is by researching relevant keywords for immigration professionals, and then narrowing down those keywords to the ones most frequently searched for within the area(s) you are targeting geographically.
Armed with this knowledge, we then show you how to implement these specific, highly-targeted keywords into your content and/or website, or manage keyword implementation on your behalf, so that you end up being listed at the top of organic searches.
Additionally, SEO enhancement involves key phrases, not just keywords. Our team applies the same process to key phrases as we do to keywords, so that when a potential prospect searches for that phrase – or part of it – your content appears high up in the search results.
For those immigration professionals who simply do not have the time or wherewithal to enhance their SEO, know that Startup Visa Services can manage this for you. For those immigrations professionals who are willing to manage their SEO efforts, but simply do not have the expertise to do so, know that Startup Visa Services can provide you with the training you need to reap the most from SEO.
It is our goal and commitment to ensure that you, as immigration professionals, are maximizing the benefits of SEO – and are ultimately attracting the most amount of prospects and leads that you can. If you are interested in enlisting us for help, click here. And don’t forget to subscribe to our newsletter!